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Results 221-240 of 453 for Jack M. Germain.

Digital Payments Lead March Toward a Cashless Society

From coin shortages and curbside operations to contactless transactions, how consumers pay for their purchases has been completely transformed during the pandemic. Marketers expect that transformation to continue and expand. It is not just family staples that are seeing a jump in consumer digital pa...

Need More From Your Digital Ad Spend? Adopt Contextual Alignment

Many digital marketers spend too much on targeting an already loyal customer base rather than tapping into new streams. Dr. Jorge Barraza, professor of applied psychology at the University of Southern California, has a plan to help advertisers reach consumers that would not normally buy their produc...

EXPERT ADVICE

Tax Benefits That Can Help Small Tech and Entrepreneurs Now

This year's revised federal tax code plus new Covid-19 initiatives provide additional incentives for startup companies, as well as small and medium-sized businesses. If you received a Paycheck Protection Program (PPP) loan, you may qualify to have that indebtedness forgiven; and other tax incentives...

Fortune 500s Hit by MS Exchange Breach Maybe Still Unaware

Jonathan Cran, founder and CEO of Intrigue, a cybersecurity startup based in Austin, Texas, used his company's network security tools to compile a list of Fortune 500 companies still exposed to last month's Microsoft Exchange breach. Potentially, many of those companies may not know their networks a...

EXCLUSIVE INTERVIEW

Social Platforms Now Central in the Commerce Spectrum

Consumers and marketers alike see social media outlets as a middle ground between selling and buying. Now that shoppers have grown used to seeing product placements and promotions on social media, it is a natural next step for them to want to make a purchase without going to another platform or bran...

EXCLUSIVE INTERVIEW

How to Ride the ‘Consumer Wave’ to Better Customer Experiences

Even the most customer-centric businesses can overestimate their performance or miss the broad trends in customer behavior. That is why NICE inContact conducts annual surveys that track the customer experience from the perspective of businesses and consumers. CRM Buyer discussed the recent findings...

Sophisticated CRM Now at the Core of Customer Success

With most workers continuing to work remotely, CRM has become an important tool for managing relationship risk. Financial firms have to deal with market and operational risk, consumer retailers have to focus on supply chain risk, and all companies have to keep an eye on economic risk. Relationship r...

Made in China, Sold on Amazon: The Numbers are Skyrocketing

One of the most successful direct-to-consumer shopping outlets for China-based vendors outside of China's own Alibaba e-commerce platform is Amazon. This trend has been accelerating for years. China-based sellers represented 75 percent of new sellers on Amazon in January, according to a new report. ...

SECURITY

Cybersecurity Fears Trigger Migration From the Public Cloud

Cloud cybersecurity -- or a lack of it -- is feeding a frenzy of companies out of the public cloud. A similar concern about managing compliance obligations is keeping organizations from moving to the cloud in general. However, much of the growing concerns over cloud cybersecurity result from experie...

New Dev Tool Brings Automation to Code Changes

Sourcegraph has launched an automated internal coding tool that allows enterprises to automate and track large-scale code changes across all repositories and code hosts. The new tool, called Batch Changes, also provides developers and enterprises ways to manage the resulting change sets through che...

E-Gift Cards Fitting the Bill for Consumers, Retailers

Consumer shopping patterns continue to settle into new options after holiday digital and e-gift card sales soared at the close of last year. Convenience was a large part of the changing consumer trend to favor gifts cards, along with the fact that more families are now living distributed lives. Both...

Young Adults, Seniors Over 75 Most Susceptible to Cyber Fraud: Report

The most vulnerable cybercrime victims are young adults and adults over 75, according to the latest research revealed in the LexisNexis Risk Solutions biannual Cybercrime Report. The report reveals how unprecedented global change in 2020 created new opportunities for cybercriminals around the world,...

How to Rebuild Trust After E-Commerce Blunders

One of the big marketing decisions confronting e-commerce vendors today is whether current performance is good enough. Online vendors need to consider their customers' shopping experience in order to assess existing barriers to stronger shopper responsiveness to digital storefronts. For retailers wh...

Shifting Shopping Trends Push Retailers to Rethink Marketing

Shopping trends are expanding as the pandemic's effect on e-commerce continues, forcing retailers to adapt their marketing strategies to meet new consumer expectations and demands. Consumer adoption of digital shopping is driving increased use of user-generated content, new private labels, and acces...

New Customer Experience Needs and Commerce Trends for 2021

Commerce analysts do not see consumers shedding their newfound buying options in the wake of a post-pandemic marketplace. Concerns for health safety, social distancing, and remote working will remain priorities for many shoppers. Merchants who demonstrate that they are able to quickly get products t...

Fake Review Schemes Conning Online Shoppers

Online shoppers beware: a fast-selling marketplace of fake reviews is trying to lure you into buying products on major digital store sites and social media outlets.

How Biometric Authentication Methods Will Revamp the Commerce Experience

As they become more prominent, consumers will enjoy shopping experiences that no longer rely on payments from a piece of plastic with a four-digit pin. Instead, consumers will use unique motion sensors in smartphone devices to passively authenticate people using their walking behavior and other cont...

The Future of Cybersecurity in 2021 and Beyond

Cybersecurity experts predict that in 2021 there will be a cyberattack incident every 11 seconds. This is nearly twice what it was in 2019, and four times the rate five years ago in 2016. The rapidly growing increase in cyberattacks worldwide comes at a hefty cost for businesses in order to better p...

EXPERT ADVICE

How to Build an SEO Strategy for 2021

The E-Commerce Times discussed with Steve Wiideman, president and CEO of Wiideman Consulting Group, the essentials of how to build an SEO strategy for 2021. Wiideman designed and teaches the Website Optimization and Strategic Search Engine Marketing online course for California State University Full...

E-Tailers Squandering a Fortune in ‘NUMO’ False Declines

Is your list of new business customers falling short due to issues with their rejected credit approvals? New User Missed Opportunity or "NUMO" is a growing problem for e-commerce vendors. It is caused by false payment declines based on a lack of access to current consumer data by the rating agencies...

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