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Google is planning to compensate users for letting it monitor their behavior via a mobile app currently in development. The project is part of Google's Screenwise market research program, which was launched about a year ago, Google spokesperson Andrea Faville told the E-Commerce Times.
After the shutdown had been in effect for more than a week, the E-Commerce Times checked back with McCarthy on the effect of the budget impasse on IT procurement. In some cases, he noted, the full or partial suspension of government operations could have an impact on the implementation of federal agency requests for proposals that had already been issued...
It is a given that most social media companies could benefit from advanced mobile analytics, and that is especially true of Facebook, which is relying heavily on mobile advertising, Rob Enderle, principal of the Enderle Group, told The E-Commerce Times. "Companies need [Face...
"This is already an approach Netflix has taken in the past with international cable providers, including with Virgin Media in the UK and Com Hem in Sweden," Colin Dixon, founder and principal analyst at nScreenMedia, told the E-Commerce Times. "In those deals, Netflix had int...
Google "is being more risk-averse or kid-friendly by just not using under-18s," Brookman told the E-Commerce Times. Still, as long as it is repurposing users' content as an ad accompanied by a good opt-out, "they're really just riding Facebook's coattails." The Importance of ...
Under whatever structure the deal ultimately assumes, it will be essential for the owners to use the opportunity of going private to double down and step up -- or rather, restart -- BlackBerry's innovation, John Carey, professor of media management at Fordham Business School, told the E-Commerce Times...
"Facebook has likely made this change as part of its ongoing effort to improve Graph Search," Greg Sterling, founder of Sterling Market Intelligence, told the E-Commerce Times That feature allows users to search for information within user or brand profiles, status updates, ph...
"It is a war of attrition," T. Barton Carter, professor of communication and law at Boston University's College of Communication, told the E-Commerce Times Broadcasters "are trying to get favorable rulings, both to keep Aereo from expanding its business and to create a split b...
"Login and Pay with Amazon is best for companies who require their customers to create an account but also have some sort of transaction," Amazon spokesperson Julie Law told the E-Commerce Times. 'Amazon Does Have the Power'...
"The first step with the content providers was to notice that there is conversation about their shows," Fuchs told the E-Commerce Times. "The second step was to buy promotional tweets and keep people talking "Now, this third step with See It is like a promotional tweet on ster...
"Amazon has built out an unparalleled retail ecosystem, which is part of the reason it's been able to have success rolling out its tablets and e-readers," Chowdhry told the E-Commerce Times. "But the Kindle Fires are up against the best devices on the market now, and they have to be able to offer more than just Amazon's digital content -- they also have to compete on the app level." ...
"James' Mitigation Bypass Bounty submission will help us strengthen platform-wide mitigations that serve as a part of 'the shield' that is built into the latest version of our operating system, Windows 8.1 Preview, and increases costs to attackers by making it difficult to reliably exploit individual vulnerabilities," Katie Moussouris, senior security strategist at the Microsoft Security Response Center, told the E-Commerce Times...
"While Payment Code does make the checkout process smooth, with easy access to all funding sources in one simple place -- your phone -- the real benefit is that it will allow consumers to automatically redeem any special offers, gift cards, merchant rewards programs or other forms of payment that might be saved in their PayPal wallet in one quick transaction," PayPal spokesperson Peter Gau told the E-Commerce Times...
"Rather than generate a new contract, we assessed responses to our RFTC, identified potential sources of supply, and mapped the ability to procure these potential sources to existing government-wide vehicles," Dave Peters, a GSA mobility program manager, told the E-Commerce Times.
"After carefully weighing policy considerations, including the impact on consumers and competition, advice from agencies, and information from interested parties, I have decided to allow the Commission's determination in Certain Electronic Digital Media Devices and Components Thereof, Investigation No. 337-TA-796, to become final," Froman said in a statement provided to the E-Commerce Times by ITC spokesperson Carol Guthrie...
"Twitter is quickly establishing itself as a dominant player in mobile advertising," Wieser told the E-Commerce Times. "It will be better positioned to chase marketshare in the more broadly defined arena of digital advertising alongside Facebook and Google in years ahead, all of whom will gain at the expense of other incumbents in the sector." ...
The alliance "will undertake a blend of international advocacy and research, coupled with on-the-ground work," starting in three pioneer countries, Sonia Jorge, its executive director, told the E-Commerce Times Increasing Internet penetration rates "can bring economic benefi...
Once these basics are in place, retailers should optimize their mobile landing pages for geography, hot-selling items and competitors' offerings, Rory Dennis, general manager for North America at Amplience, told the E-Commerce Times. Make sure the page is equipped with the la...
"This is not something that customers have been asking for," telecommunications analyst Jeff Kagan told the E-Commerce Times. "We see so many innovative ideas enter the marketplace every year. Some are very good. Others sound cool but end up being a big waste of time "It's lik...
"If they've made the conscious decision to follow promotional content, they'll be more willing to engage with and enjoy the native ads that will be served," Sheingold told the E-Commerce Times Instagram should stick to its mission of providing visually striking "eye candy" to ...
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