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Microsoft Adds More Goodies in Bid to Hook Searchers

"You need to have incentives or disparage the existing offering to get people to move," Rob Enderle, principal analyst with the Enderle Group, told the E-Commerce Times. "But you have to have something the people that move see as better so you hold them," he continued. "Otherwise, they just rotate back."

Cloud Storage, Part 1: The Business Data Warehouse

"As the recent hurricanes reminded us, off-premise backup solutions can make the difference between being out of business for good and being on hiatus for a few months," Rob Enderle, principal analyst with the Enderle Group, told TechNewsWorld. A Complicated Question...

OPINION

Your Next Computer May Be a Smartphone

Last week was so ugly the economic conditions had me up on YouTube looking for things to put a smile on my face, and I found two -- one that has the "Pimp My Ride" folks pimping an IT shop with an Xbox (not some marketing group's best moment), and an HP ad spoof that has Steve Jobs selling HP computers. Increasingly lots of us are viewing these ads and other short videos on our phones, and that isn't all we are doing. E-mail, light document creation, and even a lot of gaming have moved over to cell phones...

OPINION

Presidential Candidates Can Be CEOs

Last week, HP's ex-CEO and current Republican Spokesperson Carly Fiorina, in a poorly thought-out attempt to help McCain win, indicated that none of the presidential or vice presidential hopefuls could be CEOs like she was ...

Is Google Getting Into Gaming?

If Google is indeed in talks to purchase Valve, it's part of the company's effort to take on Microsoft on all fronts, said Rob Enderle, principal analyst at Enderle Group "Google is making a broad spectrum attack against Microsoft. That means they're coming at them with applic...

OPINION

Hard Choices: iPhone, iPod Nano and Gates-Seinfeld

This last week I've watched Apple's stock drop sharply as the market was disappointed with Apple's announcements, but I thought it was being unfair because the disappointment was largely due to overset expectations ...

Video Game Market Gets a Case of Summertime Blues

The problem for the industry in August was that there "really [was] nothing that interesting moving sales," said Rob Enderle, principal analyst at Enderle Group "The platforms are all aging, and the one exciting one, the Wii, is both constrained and doesn't really have that ma...

Online Auctions, Part 2: The eBay Diaspora

It adds up to potentially dangerous times for eBay, said Rob Enderle, principal analyst with the Enderle Group "People don't like change," Enderle told the E-Commerce Times, referring to recent alterations in eBay's fee structure that shifted the burden from items listed to it...

OPINION

Democrats vs. Republicans and Windows vs. Mac

Election time is a crazy time here in the U.S. I'm fascinated by what happened when John McCain, the presidential candidate of the Republican Party, chose a woman that no one on the Democratic side clearly anticipated. In campaigns, people can say some rather hurtful things, and given the feelings surrounding Hillary Clinton's loss, really stupid things. The goal generally appears to be, on both sides, to say whatever it takes to win an election...

Microsoft Gropes for Market Share With Xbox Price Cuts

"$200 is the critical break point for volume," Rob Enderle, principal analyst at the Enderle Group, told the E-Commerce Times. "People can typically justify up to a $50 premium for more features; over that is a much harder sale. The Xbox Arcade is low enough for volume. It will depend on whether the market views the Arcade as a full product or a crippled product." ...

Google Burnishes Chrome for Browser Battle

"One of the things that's going to work against Google a little bit is that typically, browser users don't change browsers unless the browser they're using is causing them some kind of problem," Rob Enderle, principal analyst with the Enderle Group, told TechNewsWorld. "They will try other browsers out, but they won't necessarily stick with them because they are creatures of habit," he said...

Blending Visual Computing and Visual Networking

Two of my favorite attractions at Disneyland when I was growing up and working at the park, and which are no longer there, were the Carousel of Progress and the House of the Future ...

Microsoft Shows Off IE8’s Ad-Blocking, Page-Tabbing Chops

"The launching of linked articles in new tabs coupled with the automatic grouping and color coding is probably the killer feature for me," Rob Enderle, principal analyst at the Enderle Group, told TechNewsWorld. "I hate losing the page I'm looking at when I click on a link, and there is a huge architecture change here where rather than always navigating away from a page, you tend to -- with IE8 -- stay on the page but still see additional information."

OPINION

Intel Steers Aggressive Course While Apple Appears Rudderless

Last week was kind of amazing -- I knew a number of things that were going to be happening at IDF but was blindsided by an announcement Intel made that could change the world as we know it. Nikola Tesla turned over in his grave, and we are one step closer to his Tower of Power. Intel also fleshed out its Atom platform, which I think forms the basis of a new class of cloud computing-based client devices...

OPINION

Technology’s New Olympic Record

These were great games, and I particularly got a kick out of the initial U.S. swimming team win, which came in the face of the French team, who said they would "smash" us ...

Chapter 2 in Yahoo’s Summer of Drama

"Yahoo's in an interesting position," explained Rob Enderle, principal analyst of the Enderle Group. "They're a company that was traded in the early days of the Web, and to a large extent, the Web changed and moved away from their model." Businesses such as MySpace and Faceboo...

OPINION

How Far Will Apple Go to Stop the Dell MP3 Effort?

Last week I thought it would be interesting -- given that both the Wall Street Journal and TechNewsWorld had covered my professional relationship with Dell regarding its new MP3 service -- to chat about what it would take to beat Apple. But in my analysis I left out one important thing: Apple is tricky. Already there are rumors of a redesigned iPod nano that would position well against this new Dell offering, and the Apple-funded sites seem to be aggressively trying to disparage this as-yet unborn product. Someone seems scared to death of this as-yet unborn product. (Note: I have not used the words "iPod Killer" myself, but Apple folks tend to be a little paranoid)...

Google Gives Marketers More Ways to Suss Out Search Terms

Indeed, "the idea is for Google to provide more value to its ad customers, no doubt -- not only so they can better tune their ads, but also so they can increasingly come to Google as the trusted source for the information they need," Rob Enderle, president and principal analyst at the Enderle Group, told the E-Commerce Times...

OPINION

The Steve Jobs Leak: Another Stroke of Brilliance?

It's been an interesting week. As if to prove the point of last week's column, Steve Jobs used his impressive skills to trick a New York Times reporter he didn't like into giving him a clean bill of health. This was brilliantly done, and there are some real lessons here that dovetail with last week's piece. ...

Dell to Take Second Swing at iPod

Dell decided to enter the fray again in an effort to fill the needs of consumers who have not taken to the iPod, according to Rob Enderle, principal analyst at Enderle Group and a consultant working with Dell on the project "The reality is that before Apple entered this segmen...

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