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ANALYSIS

The Consumer IoT’s Boon for the Insurance Industry

Smart home and consumer Internet of Things solutions promise significant opportunities for the insurance industry in terms of reducing costs, alleviating risks, deepening customer engagement, and creating new services and revenue streams. There are many barriers ahead to overcome, but given the tremendous upside, insurance companies have begun attacking these challenges with a multi-tiered strategy...

EXPERT ADVICE

To Convert Browsers to Buyers, Choose Your E-Commerce Solution Wisely

Shopping: It's not what it once was. Forget the long drive to the mall and countless hours of browsing. Customers now simply log in from the comfort of their own home to have the world at their fingertips. ...

How to Choose a B2C E-Commerce Suite

"It's a maturing market, but some aspects of it are growing faster than the market as a whole," he told the E-Commerce Times. "The home mobile side is growing more quickly -- and in the developing world, it's growing much, much more quickly." Hands On or Hands Off?...

How to Protect Your Company’s Online Reputation

"Online businesses face the same problems as other businesses -- but are especially vulnerable to hacks, site crashes or outages and reputation dings from quality or service issues," Fusion PR President Bob Geller told the E-Commerce Times Those problems are all a normal part ...

EXPERT ADVICE

Analytics, AI and Sales

Shopping: It's not what it once was. Forget the long drive to the mall and countless hours of browsing. Customers now simply log in from the comfort of their own home to have the world at their fingertips. ...

Users Rate ‘Creep Factor’ in New Privacy-Security Product Guide

"There's no comparison tool, table of factors, or even standards for what is considered creepy versus whether it is useful/cool enough to be worth the creep factor," he told the E-Commerce Times. "Alexa is voted as one of the creepiest products, yet there are still over 40 million units sold." ...

The Fine Art of Keeping B2B Buyers Engaged

"The advent of the Web began to change that, and subsequent developments in the depth and detail of information available online made talking to salespeople early in the decision-making process unnecessary," she told the E-Commerce Times. "Next, consumerization changed buyer expectations."

Black Friday Deal Sprawl Grows

"The trend now is to capture as much money as possible before Amazon gobbles it all up," he told the E-Commerce Times Black Friday starts as early as October for some retailers, noted Natalie Malaszenko, senior vice president for digital business at Office Depot, which has its...

With Gamification, Everyone Wins

"Knucklebone dice and painted stones were used by ancient peoples to hone skills, develop critical thinking, or just pass the time," he told the E-Commerce Times. "Games are a part of us. Whether it's competition with others or competition with ourselves, games are miniature versions of our lives: We strive to achieve -- to overcome challenges."

HBO Fires Back at Dish in Blackout Tussle

"It has been unafraid to have blackouts or to eliminate channels from their packages if they cannot reach terms that make sense for Dish," he told the E-Commerce Times "Carriage agreements are often contentious, but we have seen an escalation in blackout brinksmanship over the...

How Small Etailers Can Survive Political, Social Firestorms

For example, Greyhound and Microsoft "are being dragged into the public eye because of their role in cooperating with ICE and border agents," he told the E-Commerce Times "It's now a near-daily occurrence for companies to find themselves caught up in an overnight brand crisis,...

The Blurry Line Between Journalism and PR

"I've noticed that more publications are coming back and saying, 'We're not doing earned media any more. You can pay us $350, and we'll do a mention -- more and we'll do an article,'" she told the E-Commerce Times That happens at only a small percentage of the publications JoT...

$34B Red Hat Acquisition Is a Bolt Out of Big Blue

"It seems possible or likely that other vendors would be interested in purchasing Red Hat," he told the E-Commerce Times. "By making a deal happen, IBM is bringing in-house a raft of technologies, solutions and assets that are both familiar and highly complementary to its own solutions...

Mapping Data to Your Business Model

"According to a recent McKinsey survey, companies that can consistently deploy models in production have a 7.4 percent profit margin advantage over their peers," he told the E-Commerce Times Such model-driven companies develop more breakthrough products while simultaneously an...

The CLOUD Act’s Privacy Repercussions for Global Businesses

Just when the European Union's General Data Protection Regulation, or GDPR, was about to go into effect, the United States Congress created the CLOUD Act (Clarifying Overseas Use of Data). ...

Podcasting for Fun and Profit

"Part of this is timing, as people have embraced streaming media in audio and video," he told the E-Commerce Times "This plays into the ability to choose when and where and even how to listen to the content," added Sterling....

Cybersecurity Economics: The Missing Ingredient

There are times when looking at something narrowly can be more effective than taking a wider and more comprehensive view. If you don't believe me, consider the experience of looking at organisms in a microscope or watching a bird through binoculars. Distractions are minimized, allowing optimal evaluation and analysis of what's under investigation. ...

BEST OF ECT NEWS

Data Breach Lawsuits: A Growing Risk for E-Commerce

"The D.C. Circuit, plus the third, eighth, and ninth, have all issued decisions that have allowed consumer data breach class actions to progress past initial motions to dismiss asserting pleading deficiencies," he told the E-Commerce Times The sixth and eleventh circuits were ...

BEST OF ECT NEWS

How to Prevent the Internet From Ruining Your Company’s Reputation

When it comes to business, you're only as good as your reputation. Indeed, your reputation is your brand. It is the substance your logo represents; it is the glue in customer brand loyalty. In a word, reputation is everything. Yet it's not entirely under your control. ...

The New Brick-and-Mortar: Shopping’s Blended Future

"If you are entirely store-dependent, then too many transactions in your product categories likely will bypass you for the online channel," she told the E-Commerce Times Customers walk into stores holding smartphones, and they easily can check competitors' prices, view similar...

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