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Awareness has enhanced its social marketing automation suite, Social Marketing Hub, with a new feature called "social scoring." The feature allows marketers and brands to identify, store and rank prospects across all the major social networks based on scoring criteria they define ...

HP dropped a bombshell on the investment community: The tech conglomerate said it was taking a goodwill charge, or write-down of US$8 billion. It didn't say for what exactly -- just that it stems from the recent trading values of HP's stock, coupled with market conditions and business trends within the services segment ...

Facebook announced Tuesday that it is testing a new ad program for mobile apps in a limited beta ...

Facebook filed a friend-of-the-court brief this week arguing that clicking on a "Like" button is akin to making a statement and therefore is protected speech ...

Facebook on Tuesday launched "Bingo & Slots Friendzy" -- a bingo game that uses real money -- exclusively for its members in the UK. As with all of its apps, Facebook is taking 30 percent of the revenue ...

There is a new natural-language, speech-based virtual assistant in town: Nuance on Monday introduced Nina to rival Apple's Siri. ...

A marketing campaign by Southwest Airlines to mark the growth of its Facebook fan base to 3-million turned into an unmitigated PR nightmare last Friday -- one that does not appear to be ending any time soon for the airline, which is typically lauded for its stellar customer service ratings ...

Electronics Arts on Friday filed a lawsuit in the U.S. District Court for the Northern District of California alleging that Zynga's "The Ville" infringes its copyright for "The Sims Social." ...

It is hard to remember that only a few months ago, the market was greedily speculating about how high Facebook's stock might go. Fast-forward to one IPO debacle, several negative research reports, the departure of several top executives, and a lukewarm earnings report, and the question is now fearfully being asked in reverse. How low can Facebook go?...

Samsung ranked as the top smartphone in the U.S. for the three-month average period ending in June, claiming 25.6 percent of mobile subscribers, according to the comScore MobiLens service. LG followed, with its 18.8 percent share ...

Oracle has released version 20 of its Oracle CRM On Demand product. It is a major release with significant upgrades to the industry-specific life sciences vertical as well as horizontal functionality, Anthony Lye, SVP for cloud applications strategy, told CRM Buyer ...

Facebook is a great company with a massive following -- and a lousy stock price ...

Amazon reported late Thursday that its Q2 net income had dropped an astounding 96 percent, but the market didn't seem to mind. Its stock jumped nearly 8 percent in Friday trading -- never mind the fact that it posted a net income of US$7 million compared to $191 million in the second quarter of 2011 ...

When Yardi CRM launched in the fall of 2010, it was targeting what it saw as a lack of industry-specific CRM within the commercial real estate broker industry -- or to be more precise, CRM functionality that was integrated into a property management system. ...

Foursquare is following up on a feature it introduced last week that layers on new ad functionality for brands seeking to target local customers ...

Wall Street took Netflix at its word, and then some, when the company said in its earnings report that it probably would sign up fewer new subscribers this year than it had expected ...

AT&T delivered a respectable set of numbers in its quarterly earnings report on Tuesday. At the same time, its report on Q2 activity revealed how much it still depends on Apple and its devices for its revenues. ...

AT&T delivered a respectable set of numbers in its quarterly earnings report on Tuesday. At the same time, its report on Q2 activity revealed how much it still depends on Apple and its devices for its revenues. ...

The 16 GB Nexus 7 tablet has sold out at Google Play and there is no indication when Google will have more of the devices in stock ...

When Mary-Jane Mehlenbacher left the corporate world to have her daughter, she didn't realize she would be leaving behind network marketing software that worked. Mehlenbacher had decided to form her own home-based network marketing company but couldn't find an appropriate CRM software application that fit her needs and single-proprietor company size. So she decided to build her own application and sell that instead...