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Will the Real E-Commerce Holiday Forecast Please Stand Up?

"I would focus less on the absolute numbers and more on the growth," JupiterMedia Metrix analyst Ken Cassar told the E-Commerce Times. "What youtypically find is some firms define the holiday season differently (timeperiod, geography, etc.). Because it's so difficult to align those factors,its best to focus on the growth rates they represent."

AOL Sees E-Shopping Jump

AOL members spent US$2.7 billion online in October, up 80 percent from last year, the No. 1 Internet service provider said. AOL director of e-commerce Mary Humphrey told the E-Commerce Times that she expects the holiday season to be a strong one. "The numbers look good," Hump...

Yahoo! Expands Sponsored Searches

Jupiter senior analyst Marissa Gluck told the E-Commerce Times that she was not surprised with Yahoo's latest move on paid placements ...

The Bottom Line in Web Design: Know Your Customer

"It has to do with a greater awareness of usability principles," Forrester analyst Randy Souza told the E-Commerce Times. "Designers are starting to realize that if the customer cannot accomplish his goals, the designer cannot accomplish his." That is not to say interactive an...

Will We Ever Want E-Books?

At first, the idea of digital books sounded so futuristic. Even so, we wrote it off as another passing innovation ...

I-Marketing Interview: Oracle

In an exclusive interview with the E-Commerce Times, Oracle senior vicepresident and chief marketing officer Mark Jarvis attributed the company'sonline marketing success to its use of exhaustive scientificmeasurement and data analysis. Most importantly, he said, Oracle does not turn to advertising agencies to mount and track campaigns, but keeps theentire process in-house -- from copywriting for banner ads to capturing leads and closing sales...

Shed a Symbolic Tear for Lost Tech Stocks

The demise of a stock ticker symbol does not have as much national and global significance as thousands of lost jobs or millions of lost investment dollars ...

Peering Up the E-Commerce IPO Pipeline

"I really can't think of anything in the e-commerce or dot-com areathat'll grab investors' attention anytime soon," Morningstar.com stock analyst George Nichols told the E-Commerce Times Still, market watchers also say it is never too early to peer up the IPOpipeline and start...

E-Tail Shelter in a Teenage Wasteland

Recently, the E-Commerce Times explored the e-business opportunities in which teenagers, despite limitations on their purchasing power, should be an e-tail target, rather than an e-tail afterthought Without doubt, marketing online to adolescents poses economic, legal and moral...

Techies Take Roads Less Traveled

Ask people what they think of the better-than-expected earnings report from Cisco Systems (Nasdaq: CSCO). Your informal poll may drum up more ho-hums than hoorays ...

Amazon Invests in Internet Mall for Catalogs

"What CatalogCity is doing is what Amazon is starting to get moreinto," Kathman told the E-Commerce Times. While Amazon will continue to sell its own wares, he said, the company is also likely to keep looking for third-party ventures like the CatalogCity deal. "I would expect...

Keeping E-Commerce Simple, Safe and Sane

Amid all the buzz surrounding Internet shopping this holiday season -- how to maximize profits, cut costs and at the same time attract new customers -- e-commerce companies are still working hard to meet the consumer demand for simplicity. ...

Do All Roads Lead to EBay?

"Auctions will always be the sort of centerpin of whatever EBay does," Forrester analyst Carrie Johnson told the E-Commerce Times, but "fixed-price goods are rising in importance" and may help power the auction business even further Johnson predicted that mainstream consumers ...

A CyberRebate Christmas – $1,000 Coal in Your Stocking

If Santa went for the same gambit as some online shoppers this year, then come Christmas, you may be the recipient of a Monopoly game that cost St. Nick a cool hundred bucks ...

Study: E-Commerce Will Thrive Despite Recession

"Consumers know that the Web is one of the places to get a good deal," Kelley told the E-Commerce Times. "It's one of the top reasons people buy online. As people start to tighten their financial belts, they're going to turn to the Web to find the best deals they can -- especially as you get into the holiday season."

Small Biz Gets Big Name Attention on Web

"The attention is turning to small and medium-sized businesses," Anderson told the E-Commerce Times. "As that happens, there are more options for those enterprises to take advantage of what the Internet has to offer." ...

E-Tailing According to Smilin’ Jeff

Remarkably, it has been almost two months since the terrorist attacks on the United States, and e-tailers are already having to focus on holiday sales ...

Visa, MasterCard To Work Together on M-Commerce Standards

"To date, mobile commerce has failed to meet the needs of consumers, including the capability of handsets and the speed of wireless networks, and the content providers have not figured out what consumers want to purchase when they are mobile," Joe Chouinard, vice president of new e-commerce channels at e-Visa International, told the E-Commerce Times. "Also, the lack of secure transactions has inhibited the growth of mobile commerce."

I-Marketing Interview: Nortel

In an exclusive interview with the E-Commerce Times, Nortel directorof global branding and advertising Bruce Horner explained how a crucialcomponent of the company's online marketing strategy involves the preemptiveplacement of targeted ads. According to Horner, this approach...

Does Egghead Deserve To Be Fry-ed?

They say never to kick someone when he's down. But there are exceptions to every rule. So, even though Egghead.com is down, way down -- all the way down, in fact, it deserves a good swift kick in the yolk. ...

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