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Adobe Sends Mobile Flash Packing

"By 2013, we'll reach a point where 90 percent of smartphones and tablets will sport HTML5-capable browsers," IDC's Hilwa stated. "In this light, having a large cadre of staff working on putting Flash on every mobile device on the planet appears to be unnecessary and an unwise use of resources."

EXPERT ADVICE

The Future Enterprise, Part 5: User-Friendly Delivery

This new model for consuming computing resources requires a fundamental shift in the way corporate IT leaders think about their jobs, organize their staffs, buy technology and run their computing operations. In addition, rather than focusing inwardly and concerning themselves primarily with achieving operational efficiencies, IT leaders must now see themselves as entrepreneurs who offer compelling services at competitive prices. In fact, now more than ever, they will have to partner with external service providers -- or even compete with them for their own companies' business.

Facebook to Build Massive Arctic Data Fortress

Facebook will begin hiring staff in 2012, and said Buildings 1 and 2 will be staffed by at least 30 full-time employees The Trend Toward Green Data Centers...

EXPERT ADVICE

The Trouble With Live Chat

In a perfect world, the solution would be to increase the size of your live-chat staff. As most organizations have found, though, there's no end to user appetite for the service. It's a victim of its own success: People with questions that they consider too trivial to justify a phone call have no such hesitation when it comes to live-chat. Queue times hover around 6 minutes, and an average live-chat engagement takes more than 18 minutes to complete.

US Gov’t Getting Snoopier and Snoopier, Says Google

Regardless of Google's problems with government regulators, the company should be commended for its transparency efforts, argued Matt Zimmerman, a senior staff attorney with the Electronic Frontier Foundation. "Google does a better job in a lot of ways than most companies abo...

PRODUCT PROFILE

Marketo’s Spark Ignites Small-Biz Marketing Efforts

Rather, Spark targets small companies with a full-time, professional marketing staff that are seeking a greater bang with their marketing automation application. Many of the features are simpler variations of what Marketo offers in its enterprise-sized offerings, noted Fernan...

OPINION

The False Economies of the Info Security World

In other words, wasting resources on something that sees little or no return translates to fewer resources available for things that do show a return -- for example, new tools that help the team work more effectively, or additional staff to help keep the environment secured. ...

EXPERT ADVICE

SMBs and the Cloud: Size Does Not Matter

4. Reduced cost-to-serve via improved staff utilization, effective multichannel strategies, and access to new tools that improve operational efficiency. While a non-technical telephone contact can run as high as US$12, self service can be as little as $0.10 per contact, with click to chat, email and virtual agents costing anywhere from $1 to $5 per contact. Cloud solutions make it possible to balance these options and deliver sales and service via the right mix of channels to various customer profiles. As a result, average cost per contact can be reduced by 44 to 88 percent. Only cloud-based contact center solutions give non-enterprise organizations the chance to try multichannel solutions without the risk and investment. But when doing so, companies will be best served by selecting a provider that has the experience running the technology themselves, so they can serve as a professional advisor rather than merely the company that delivers the technology...

EXPERT ADVICE

The Quick Demise of Qwikster

A typical domain name is a pyramid. For example, under "www.ibm.com" the entire universe of IBM is parked. The company's history; products and services; management; global offices; investment and stock-related information; human resources; public relations; community services; staffing; and hundreds of other items are all nicely arranged like a pyramid.

Feds Secretly Fish Through Suspects’ Online Lives

"From our perspective, the government shouldn't be able to get this information without making a much higher showing of probable cause," Aden Fine, a senior staff attorney with the American Civil Liberties Union, told TechNewsWorld Sonic.net CEO Dane Jasper, who fought the ord...

ENTERPRISE SOFTWARE REPORT

CRM’s Place in IT Spending Plans

"The biggest beneficiary of these analytics is probably the sales and operations staff," Scott Roller, CEO of SalesFloorLIVE, told CRM Buyer. "They can see the amount of foot traffic by the hour [and determine] if stores are staffed appropriately," he said.

OPINION

How Long Will the USPS Be Around?

The success of such a plan requires constructive input from both unions and management in order to succeed. The plan that I understand the Postal Service is proposing is to eliminate about 3,700 offices and laying off additional staff. The retort from the American Postal Workers Union's president, Cliff Guffey, was that such a plan was "outrageous, illegal and despicable."

Oracle, Salesforce Feud Boils Over With Benioff Keynote Snub

A member of Salesforce.com's staff told this CRM Buyer reporter that the company had initially been allotted enough space for 700 attendees but had later cut down the space to accommodate only 100 The Possible Whys and Wherefores...

A Place in the Sun: Jobs in the Solar Industry

Despite its recent staff surge, Third Sun is not hiring at the moment. Rather, it's waiting to see what 2012 brings in terms of tax incentives, grants and political goodwill It's likely that the industry will experience a slight cooling-off in the coming months, said Hahn....

EXPERT ADVICE

Pre-CRM: Relating Before There’s a Relationship

In the offline world, it's easy. Prospective customers walk into stores. The proprietors know nothing about them. Sales staff greet them and ask if they have any questions. These initial meetings lead to a process of discovery as the salespersons delve more deeply into the customers' need states. The customers may be willing to share personal information. Salespersons establish their authority to help the customers make the right choices and build trust and rapport. ...

CASE STUDY

Giving a Clunky Old CMS the WordPress Treatment

We were able to improve our user experience. We've given our editorial staff the ability to publish in real-time. This is particularly important for us, as our unique editorial is a key differentiating factor for us in the marketplace. Now our editorial team can be more relevant, spot and react to trends, and communicate with our users...

OPINION

SCRM Bottom-Line Potential: Profits at Many Points

For example, a major insurance house uses SCRM tools as part of its processes to prepare inside sales staff for calls. The old, linear process would have been to acquire a lead, distribute it to an agent, call, then use the data provided by the customer to prepare a quote. Research would have been done on an ad hoc basis.

That Was the Breach That Was

The Linux Kernel.org staff found a Trojan on two critical servers that resulted from an intrusion no later than Aug. 12, according to an email that John Hawley, chief Kernel.org administrator, sent to users at Kernel.org "Files belonging to ssh (openssh, openssh-server and ope...

ENTERPRISE SOFTWARE REPORT

Workforce Management Gets Intelligence Boost

While social media interactions are increasing, only 13 percent indicate call center staff receive training in this area; Only 24 percent of call centers respond to customer inquiries via social network channels such as Facebook or Twitter;...

EXPERT ADVICE

The Business of Personal Relationships: What SMBs Need to Know Before Investing in CRM

When preparing to make an investment in such a system, company leaders should ask, "What do I want to get out of it?" For example, full CRM software differs from basic contact management systems in that it enables you to assign prospective clients to sales staff, monitor progress and determine the results of marketing efforts.

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