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"It's a bit of a cumbersome experience," said Glenn Hower, an analyst withParks Associates "It's cool and there's a novelty aspect to it, but right now it's a tough sell for the mainstream markets," he told the E-Commerce Times....
Sales of 4K or Ultra High Definition TV sets will exceed 330 million units by the end of 2019 -- a sharp increase from the 2 million sold in 2013, according to data released last month byParks Associates However, while the price of those sets has fallen sharply and likely will...
The Shield Tablet K1 is more than all that, however, according to Harry Wang, director of health and mobile product research atParks Associates "Nvidia's Shield Tablet reflects not only the chipset-maker's efforts to showcase its graphic processor expertise, but also its desir...
U.S. vehicle owners living in broadband households reported using a variety of connected features in their vehicles, and many expressed interest in car-to-home crossover features, in a first-quarter 2015 consumer survey conducted byParks Associates. Behind the Wheel...
The Apple TV came in fourth, behind Amazon's Fire TV, Google's second-place Chromecast and Roku's pack-leading set-top devices, in Parks Associates' tally of streaming device sales in 2014. Amazon and Netflix have displayed some weaknesses, though Amazon has been focusing on d...
Sixteen percent of U.S. broadband households owned a smart home device, and nearly 40 percent planned to buy a smart home product in the next 12 months, suggests a research report Parks Associates released last month. Many of those devices will be self-installed By their natur...
The problem with hi-fi audio and video hardware and services is that these products have proven to fit imperfectly in the lives of most consumers, noted Glenn Hower, a research analyst at Parks Associates. Consumers generally rely on streaming technologies for music and video...
Roku's share of the streaming hardware market fell from about 48 percent in 2013 to about 27 percent last year, according to Parks Associates While Roku's share of the market, percentage wise, has shrunk over the last few years, the sector has grown immensely during that time ...
Industry leaders and Parks Associates analysts will discuss the changing entertainment and smart home markets at CONNECTIONS™, in California this May, including: Among U.S. broadband households, the volume of Internet video consumption on a television doubled, from 1.6 hours...
Grooveshark's planned pricing of 99 cents a month is "much cheaper than Pandora One, which is $4.99 a month," noted Glenn Hower, a research analyst with Parks Associates. "However, Pandora is pretty entrenched in the market," he told the E-Commerce Times. "That's a tough road...
Roku snapped up 29 percent of sales (down from 46 percent in 2013), while Google Chromecast rose to claim 20 percent of device sales, edging past the Apple TV sales share of 17 percent (down from 26 percent), Parks Associates reported. The Amazon Fire TV, which didn't even appear until April, is already in fourth place, with 10 percent of sales...
Regardless of the platform, selling fitness trackers to consumers requires not only highlighting key technological features, "but also using carefully crafted marketing messages to motivate consumers, awaken their needs and deliver on promises," said Harry Wang, director of health and mobile product research at Parks Associates...
"The fact that Microsoft released its Health app to competing OSes indicates it's more interested in its software and data success," Harry Wang, director of mobile and health research at Parks Associates, told TechNewsWorld "Forget the band, if Microsoft Health can be on milli...
Medication management includes both reminder and monitored pill-dispensing solutions. Medication compliance is a major problem for the healthcare industry: Patients skip medications for economic reasons, confusion over dosage instructions or due to being absent-minded. People with multiple medications are more likely to forget to take their medication or get confused with the times and dosages. This is a more acute problem for seniors; Parks Associates' survey data shows that 60 percent of people 65 and older take three or more medications...
"Apple appears ready to transform healthcare, a complex and fragmented industry, [and] slowest to technology adoption," Harry Wang, a research director at Parks Associates, told TechNewsWorld The connected health market, based on Parks' narrow focus encompassing specific heal...
"Lowell McAdam is definitely onto something when he mentions that millennials want their content on devices," Glenn Hower, a research analyst with Parks Associates, told TechNewsWorld. "About one-third of millennials say that online is their preferred outlet for watching video content, and Verizon appears to be listening."
Indeed, "ultimately Netflix has to have some type of peering agreement in order for its traffic to get through to consumers," said Brett Sappington, director of research for Parks Associates. "It's not really all that unusual." What is unusual is that Netflix's volume of traf...
"Apple appears ready to transform healthcare, a complex and fragmented industry -- slowest to technology adoption," Harry Wang, director of mobile and health research at Parks Associates, told TechNewsWorld While iPads and iPhones are commonly used in healthcare, Apple is far...
With penetration of flat-panel televisions exceeding 80 percent in 2013, consumers have familiarized themselves with TV-related terms like "HD" and "LED." However, most consumers have never heard of "4K" or "UltraHD." In fact, less than 20 percent of broadband homes indicate any level of familiarity with 4K, recent Parks Associates consumer research shows.
"It's great to be a pioneer, but only when it works. Sometimes, it's better to be a fast follower," Glenn Hower, an analyst with Parks Associates, told TechNewsWorld "Google has pioneered the way with Google Glass and wearables are starting to gain steam, so it's probably not ...
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