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"This has forced all brands to step up their digital marketing campaigns and stand out from the crowded landscape to attract consumers," he told The E-Commerce Times Market watchers expect the situation to stabilize somewhat, added Pielusko. But shoppers' discretionary spendin...

"When companies go through rough financial periods, their knee-jerk reaction is to cut advertising and marketing budgets first," Walls told The E-Commerce Times "In the case of supply chain bottlenecks," he continued, "companies do not want to advertise or market products that...

"When these systems are truly ready, they will not need to be learned or understood. They will just be how everything gets done," Lee Hansen, CEO at fintech provider Byte Federal, told the E-Commerce Times Transition to Contactless and Cashless...

"Even if the credit angle is pitched as a benefit, it's going to be tough to get over," he told the E-Commerce Times. "Retailers selling products, especially moderately price products, will see a drop in conversion rates and sales." Rob Enderle, president and principal analyst...

"People have still been buying," he told the E-Commerce Times. "Last year, we saw some of the best operating margins in apparel retail in years, if not decades, because retailers pushed through price increases that worked. There were very limited mark-downs last year." Constra...

The press release from Smartly distributed to the E-Commerce Times included a link to the same news release distributed on Business Wire. Both referenced a report titled the "State of Social Advertising Report." The press release also included an attached PDF report of the sa...

"While some brands have yet to take advantage of social commerce, about eight in 10 businesses anticipate using social commerce features in the next three years," she told the E-Commerce Times Similar Yet Different Channels...

"Today, the term metaverse describes shared environments that bring together aspects of social media, virtual and augmented reality, multiplayer online games, and cryptocurrencies to create immersive, digital experiences that both reflect and bridge to the physical world," Lansford told the E-Commerce Times...

"Social commerce encourages users to complete their entire purchase process without leaving their preferred social media apps. Social commerce is a pivotal development for e-commerce," Clement told the E-Commerce Times. "Social commerce is turning e-commerce into in-app purchases."

Returns during a typical holiday season are around 13.3 percent of total sales, with returns from online sales some three to five times higher than returns for in-store sales, according to information provided to the E-Commerce Times by Optoro, a technology company with a focus on liquidating returned, overstock and damaged-box goods...

Marketers and online retailers who have found useful answers to that question shared their insights with the E-Commerce Times Make Convenience Count...

"Tools like FaceTime, Zoom, and SMS messaging are all connection tools. They create collaboration. They create a connection between the two people. Facilitation of that is not easy. Our software is completely embedded with the client's back end and platform, which allows us to be there when the conversation starts," he told the E-Commerce Times...

The E-Commerce Times spoke with several experts to get their perspective on what's going on with supply chains and how online sellers can adapt to the disruptions "There is an unprecedented volatility and disruption in the end-to-end supply chain," said Lisa Anderson, presiden...

"Like many internet trends, it will start with a younger generation, but it's not going to stay there," he told the E-Commerce Times "We have TikTok moms now," he said, "and Gen X's and boomers have been coming to TikTok over the last year and are really starting to make some ...

"It's not true to the reality of what's happening in the marketplace," she told the E-Commerce Times Bad Data, Bad Decisions...

The E-Commerce Times spoke with several experts in online commerce to get their take on what causes returns, how to handle rejected orders, and ultimately keep them from happening in the first place "Many companies focus all efforts on the sales side but do not spend the same ...

"The retailers and the media have done a pretty good job informing consumers about the issues we have in the inventory chain this year," he told the E-Commerce Times. "Consumers have started shopping earlier so they can find and get specific items that they're looking for." Sh...

The E-Commerce Times discussed these holiday shopping difficulties with Accertify, an American Express company that provides fraud and chargeback solutions to 40 percent of the top 50 merchants around the world Supply chain issues are not showing any sign of improvement, noted...

"Many merchants implemented e-commerce platforms during the pandemic. Some of those may not have been maintained correctly or security tested. This likely means a significant number of vulnerabilities are actively being exploited in the wild," he told the E-Commerce Times Thir...

"The gap between these marketer priorities and consumer expectations comes down to the disconnect between leveraging customer data to ensure you are delivering messages that are relevant for customers versus what messages you as a marketer feel you need to drive through your campaigns," he told the E-Commerce Times...