Business

Business on Amazon is booming for both tuned-in sellers and aggressive aggregates. Aggregators acquired more Amazon marketplace sellers in the last three months than the last two years, noted Ryan Gnesin, CEO of Elevate Brands, one of the most active Amazon seller aggregate organizations.

The magnitude to which retail stores recover when consumers fully adjust to post-pandemic routines may well hinge on the shopping experiences they offer. A new study of consumers in the U.S. and UK shows that the majority of shoppers today view customer experience as one of the most important factor...

Amazon is on the brink of a possible breakup, and marketers should be ready to seize the opportunity. It's difficult to imagine life without Amazon -- as we know it. But with ongoing antitrust probes by Congress, there's a real possibility that Amazon's e-commerce dominance may soon end. Let's exam...

From an initial expression of interest, to a purchase, to receiving ongoing support and ultimately buying again, customers take a variety of journeys as they interact with brands. The more a company considers and plans for the paths its customers will follow, the more likely it is that the business ...

INSIGHTS

CRM’s Virtuous Circle

First, cloud-based CRM democratized business information, then it erased the distance between customers and vendors. Now it is poised to expand into other areas with similar democratizing opportunities. I am speaking about how we work -- at least those of us in the knowledge economy -- but there's a...

The U.S. technology industry is guardedly supporting a massive legislative package designed to address a range of issues affecting the sector, including a federal commitment to add billions of dollars to government technology research and development programs. Sen. Todd Young, R-Ind., characterized...

The post-pandemic era is bringing many changes to how the marketing industry interacts with messaging strategies and how marketers work. Chief among these changes is the technology they use and the frequency with which they visit company offices. But one essential industry staple is not changing. Th...

INSIGHTS

Working From Wherever

It seems the digital disruption is being disrupted. If the original disruption was about leveraging company data to better understand customers and to meet them where they are, the new disruption depends on all that plus supporting worker efforts wherever their lifestyles take them.

With Covid, increased numbers of people have been working remotely, and many will continue to do so post-pandemic. This has fundamentally altered how work is done; not only by company staff, but by HR professionals. This societal shift, combined with the continued emergence of new digital technologi...

The list is almost endless for the use of AI in retail. It can be anywhere, from classification issues like recommendations to search and merchandising personalization.

Everyone loves a deal, and e-commerce shoppers are no different. Coupons, discounts, and other offers can draw in new customers and build loyalty with existing ones. In fact, according to recent survey by Vericast, 83 percent of consumers bought at least one item in the last six months -- and 62 per...

The U.S. government is moving at a brisk pace to launch information technology projects authorized by the $1.9 trillion American Rescue Plan. Federal information technology providers are looking for the chance to participate in contracts flowing from the $1 billion allocated by the plan to the gover...

A definitive merger agreement has been announced for Amazon to acquire MGM for $8.45 billion. MGM will bring to Amazon's table more than 4,000 movies and 17,000 TV shows. All totaled, MGM productions over the years won more than 180 Oscars and 100 Emmy awards. MGM will continue to operate as a label...

A Russian-language dark web marketplace called Hydra that is known to facilitate the illegal sale of narcotics has seen cryptocurrency transactions soar over the last five years. According to a report by Flashpoint and Chainalysis, Hydra's crypto business began accelerating in 2017 after its chief c...

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