E-Commerce

AI-powered interactive ads enable dynamic, two-way conversations directly within the ad space. Shoppers can ask questions and receive real-time, contextually relevant answers in natural language.

Technology is invigorating the cash-rewards marketplace, reshaping retail platforms by streamlining processes, enhancing user experiences, and increasing transparency.

We spoke with MACH Alliance President, Casper Rasmussen, to uncover how MACH principles are transforming digital strategies and driving measurable business value.

By reducing reliance on centralized mass production, Gelato’s model empowers local production shops to meet e-commerce demands and reduces emissions, contributing to sustainability. This approach helps makers avoid supply chain disruptions while addressing key environmental concerns.

Phishing attacks impersonating major brands like Walmart, Target, and Best Buy surged by over 2000% during peak shopping periods, underscoring the heightened threat landscape in the United States.

Mushrooming fake store sites, deceptive domains, and compromised e-commerce sites are just a few of the threats facing online shoppers and businesses this holiday season, according to reports recently released by two cybersecurity companies.

Paradoxical tensions among consumers are making their behavior unpredictable and baffling many sellers, according to a new report by a global strategy and management consulting firm.

Based on a survey of 11,000 adults in 50 states, one-quarter of American adults have had a package stolen this year. The average value of each stolen parcel was $204.

Benjamin Brooks, a researcher at Harvard's Berkman Klein Center, urged the AI industry to address the content compensation problem before others step in to do it.

Meta is reportedly working on an AI-powered search engine that will crawl the web for information, a move that could disrupt how advertising is sold online. By cutting outside search engines out of chatbot interactions, Meta hopes to sell hyper-targeted ads that it can sell at premium prices.

The retail industry is bracing for more than just the usual surge of cyberattacks this holiday shopping season. Among the most persistent challenges is the rise in advanced bad bot traffic, which has surged by 58% compared to last year.

The National Retail Federation forecasts holiday sales growth between 2.5% and 3.5% above last year's holiday season. The forecast includes e-commerce, which is expected to grow between 8% to 9%, totaling $295 billion to $300 billion.

Poor-quality product data routinely has severe implications for retailers. If left unresolved, bad data hinders the effectiveness of business operations, product search and discovery, customer satisfaction, and sales.

The streaming television industry has been accused of operating a massive data-driven surveillance apparatus that is transforming TVs into sophisticated monitoring, tracking, and targeting devices.