M-Commerce

The surge in mobile ad spending in addition to device usage has led to a wave of criminal activity called mobile ad fraud. Let’s talk about exactly what mobile ad fraud is, the various types of mobile ad fraud to look out for, and three ways to help prevent mobile ad fraud from taking place at you...

The digital wallet of the future is not about just storing the picture of a document, it's also about ensuring that scanned documents are valid and provides assurances that it has been issued by a verified source. Therefore, identity proofing must be the cornerstone of any digital wallet.

During the first two years of the global pandemic, U.S. consumers spent US$1.7 trillion online, $609 billion more than the previous two years, according to an economic report released Tuesday by Adobe. More spending is to come in 2022, with Adobe forecasting shoppers will spend more than $1 trillion...

Digital retailers are ramping up their social media advertising budgets to pitch products where shoppers gather socially. However, according to a report on the growing adoption of social advertising, brands need to employ automation strategies to replace traditional manual steps and add multi-platfo...

The marketing technique called clienteling is used by retail workers to establish long-term relationships with key customers. When applied to e-commerce, the practice is based on having access to data about their preferences, behaviors, and purchases. A relatively new variation of this concept is di...

Not everyone who knows how to code software gets rich quickly, if at all. But extra money can be generated from software coding as passive income from side projects or independent distribution of mobile apps and more.

The year 2020 forever changed the way we work and perform routine tasks. With the emergence of the deadly coronavirus and the resultant adoption of social distancing, even as the virus approaches its second anniversary, the concept of digital, contactless payments remains prevalent. These payments c...

What draws the consumer to a D2C brand over traditional businesses? Two words: customer closeness. That is, the ability for organizations to feel directly connected to the users of their products or services -- understanding their motivations, lifestyles, opinions, and attitudes. Let's first explore...

New research suggests that retailers may not be fully prepared to handle the expected increase in online shopping and risk considerable shopper bounce to their competitors. Nearly three-quarters of respondents to a survey of 1,500 consumers said their reason for "bouncing" off an e-commerce site res...

Automated bots operated by malicious actors are costing businesses an average of 3.6 percent of their annual revenue. For the 25 percent worst affected businesses, this equates to at least $250 million every year. Even more concerning is the time it takes to discover these attacks. On average, more ...

CX plays a pivotal role in getting a startup off the ground. One of the most effective ways SMBs can cash in on this business mantra is by employing a digital solution.

In its simplest form, Fast provides the answer most anticipated by e-tailers. That is, how do you put a checkout button on any page on the website, even if it is not directly on the e-commerce store? "By using a headless checkout solution, retailers are able to convert any digital screen into an opp...

This year's back-to-school season is a true "Back to School!" that's driving increased spending and demand for clothing, school supplies, computers, athletic equipment, and other products. To successfully navigate the chaos, shoppers will turn to reviews from their peers who have first-hand experien...

For e-commerce businesses that are seriously considering a new source for brand awareness and customer acquisition, TikTok can be an unbeatable advertising investment, according to Dariya Smailova senior digital media buyer manager at Vendo. The platform allows e-commerce brands to remain visible an...