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"The customer journey is the journey that e-commerce customers go on when they come to a site, and hopefully it ends with buying a product," said Chemi Katz, CEO of Namogoo. "Hijacking interferes with the customer's journey. It can be a pop-up that the company didn't put there, or something that wil...
The mobile data market has been approaching saturation in major industrialized nations. Mobile data consumption has increased steadily over the past several years, but consumers have found new ways to avoid paying extra for services they don't need or use -- and intense competition among mobile carr...
Google has built a new marketing model around "micro-moments." Many other companies are following suit. "You have to make that conversion happen right on the spot once customers have looked at your website or mobile app," said Bret Bonnet, president of Quality Logo Products.
Visuals are a crucial aspect of e-commerce. The quality of your product photos can make or break a sale. With these seven tips, you can learn how to take compelling product photos that engage your audience and drive conversions. From lighting to staging to editing, this list covers what you need to ...
The 5G standards target billions of new devices that will connect to operators' networks over the next decade and beyond. Each device type serves a use case that can be high-volume with low throughput requirements, or low-volume but high-value from a customer's point of view. The list of use cases k...
The mushrooming popularity of smart speakers like Amazon Echo and Google Home will fuel e-commerce in the coming year. "You're going to have a whole new frontier of commerce space driven through voice and brand recognition," said Michael Levine, marketing vice president at Photon. "It's going to be ...
Moves that allowed major e-commerce players to jockey for position both off and on the Internet made headlines in 2017. "The year was a triumph for market leaders," said Mike Comstock, a senior adviser at GrandCanals. "Leading companies like Amazon, Target and Walmart just got stronger, as they have...
One thing the latest holiday sales season made crystal clear is that mobile commerce is on the rise. On Cyber Monday -- which set an all-time-high overall sales record of $6.6 billion -- mobile shopping totaled 47.4 percent of visits to retailers' websites, according to Adobe. However, etailers coul...
Uber works great -- until it stops working, leaving your kid walking home alone on a cold and rainy winter night. Wireless technology opens up new avenues for innovation and excitement, with companies like Uber and Lyft. Most of the time, their technologies work just fine, but don't let your guard d...
Why is it that in-flight WiFi is almost always problematic? Every time I take a commercial flight, I sign up for the GoGo WiFi service -- and every time I am disappointed by something. My experience last week flying on Delta was no exception. After takeoff, I struggled to connect my iPhone. After sp...
Let's face it: Your website is central to your e-commerce business. Upgrading your website is one of the most important things you can do to bring in new customers and sell more products. Sometimes, though, it's difficult to know exactly how to improve your site. To help you out with that dilemma, h...
Online sales hit a new record of $6.59 billion on Cyber Monday -- a 17 percent increase from the $5.6 billion in last year's sales for the day -- making it the largest online shopping day in history, based on Adobe Analytics data released Tuesday. Mobile shopping also broke records, starting with th...
U.S. retailers crossed a historic new threshold over Thanksgiving weekend as consumers set new records for e-commerce activity and embraced mobile shopping like never before. The record-breaking $5.03 billion spent online on Black Friday -- a 17 percent increase from a year ago -- was in line with ...
Apple's iPhone and Google's Android operating system hit the marketplace one decade ago. Ten years later, there's still plenty of debate over which is better. I've lately been asked which of three new flagship phones is better: Apple's iPhone 8, its iPhone X, or Samsung's new Galaxy S8, which runs G...
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