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A new Forrester survey commissioned by Capgemini, Salesforce, and MuleSoft reveals companies face the same recurring customer experience (CX) struggles. They lack an integrated single source of truth for customer data and are strapped with subpar personalization capabilities.
A proposed law barring high-tech companies from favoring their own products over those of their competitors -- a practice called self-preferencing -- would harm consumers, competition and innovation, according to a report released Monday by The Schumpeter Project on Competition Policy at the Informa...
For years, affiliate marketers, social media companies, online marketplace platforms, and search engines alike have enjoyed the seemingly ubiquitous tax-free landscape from their digital activities afforded to them by the United States' Internet Tax Freedom Act of 1998. However, that could all be ch...
Let's start a new meme/hashtag/acronym: Global Information Network, or GIN. I know there's a double entendre here, but we're entitled to have a modicum of fun in life, no?
While migration to the cloud is at an all-time high, so is the growth of ransomware peddlers. Veritas Technologies surveyed more than 2,000 global IT leaders whose organizations have undertaken pandemic-led digital transformation. The study found the majority are severely vulnerable to ransomware at...
Shadow code -- third-party scripts and libraries often added to web applications without security validation -- pose risks to websites and jeopardize compliance with privacy regulations, according to new research conducted by Osterman Research for PerimeterX. Third-party code leaves organizations vu...
Are you looking for a way to reinvent the traditional vendor marketplace? Consider adding composable commerce to your bag of tricks. This marketing approach enables businesses to bring to their brands a distinct method to continuously optimize their customers' experiences.
Businesses are flocking to software-as-a-service applications as a means to improve the efficiency of their operations and the productivity of their employees, but weak control of access to cloud apps is putting the data of many organizations at risk. According to a study by DoControl, the average 1...
With more amounts of data to manage, organize, and make sense of, robotic processes are becoming increasingly valuable to businesses seeking to save time and be more efficient. It's here that RPA comes into play and has become an important component to businesses operations and serving customers.
Even as operations as diverse as factories and hospitals are moving at least portions of their daily computational processes out of the centralized cloud and into various edges, edge computing for many people remains a mysterious concept. To provide some clarity and insight, we spoke with several ex...
A number of popular commercial applications in categories ranging from browsers to messaging and meeting apps all contained open-source components with security vulnerabilities, according to new research performed by Osterman Research for GrammaTech. Online meetings and email clients, which contain...
The U.S. government is moving quickly and aggressively to address cybersecurity vulnerabilities affecting both the federal government and the private sector. Information technology companies that are directly and indirectly involved in providing IT products and services to the federal government wil...
Tapping into natural language understanding technology as part of an overall approach to managing customer relations improves the experience that businesses provide to their customers. Brands already implement a variety of solutions to gain data and insights from customer interactions. Still, many c...
Google's new service aimed at beefing up the search capabilities of retailers' websites may make those sellers more competitive with Amazon. Google Cloud Retail Search hopes to address the staggering problem of "search abandonment," which costs retailers more than $300 billion a year in the U.S. alo...
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