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Google plans to provide Web advertisers with more data and tools to combat click fraud, a damaging practice that costs advertisers an estimated $16 billion a year. The new tools are part of an effort to crack down on click fraud and dull its impact on the otherwise highly profitable pay per click on...
Unfortunately, it is now easier and cheaper than ever for those bent on illicit gain to use the Internet to obtain the private, personal information necessary to impersonate you online -- the first step for cybercriminals to gain access to your financial information. "Online identity theft is going ...
There's no doubt that online banking is widely popular in this country -- just ask the millions of customers who've signed on for the convenience it provides. As fraudsters create new scams to bilk financial services customers or to simply hijack their accounts, however, banking customer trust is on...
"It was the best of times; it was the worst of times." The oft-cited quotation from Dickens' "A Tale of Two Cities" seems apt when talking about the opportunity presented by digital communications and computing. It has also ushered in a new breed of cybercriminal who tries hard to use your personal...
Cybercriminals are as gung-ho about perpetrating online fraud as financial institutions and governments are dedicated to preventing it. It's not so much the number of people who have fallen victim to ID theft, but the potential for serious loss and the possibility that you or I will become the next ...
Recent high-profile data breach incidents have placed in the spotlight for many IT departments and corporate executives the importance of innovative solutions for effective identity and access management solutions. Imprivata, which specializes in identification and access management appliance soluti...
By now, you're probably familiar with the scenario: A major retailer or private institution is hit with a hack that compromises the stored data of thousands of individuals. Names, debit and credit cards, and Social Security numbers are up for grabs to the highest bidder. The breached institution off...
Last year, the average click fraud rate of pay-per-click advertisements appearing on search engine content networks rose to 19.2 percent for the last quarter of 2006, the highest yet, according to Tom Cuthbert, CEO of Click Forensics. Click fraud occurs when online advertisers pay search engine comp...
The FBI loses between three and four of its laptop computers every month, as well as the same number of weapons, according to a recent report by the Department of Justice's Inspector General. Over the last 44 months, 160 FBI laptops were reported lost or stolen -- some containing potentially sensiti...
The Internet has presented previously unimaginable opportunities for enterprises of all types, including financial services institutions. Online transactions are at an all-time high as enterprises enthusiastically cultivate the Internet as a vital sales channel. Careful examination of consumer beha...
Click fraud is a growing problem for online advertisers who rely on paid search services. Marketing experts are urging e-commerce vendors have to take proactive steps to combat it. Online advertisers pay the search engine company hosting their ad a set amount of money each time a computer user click...
If you've ever watched a late night spy movie on cable, you're probably already familiar with the concept: Access to a highly secured area or object requires two separate keys each in the possession of a different individual. Some financial companies handling sensitive customer data over the Interne...
eBay business unit PayPal revolutionized the payments industry and catapulted e-commerce when it emerged as a credit card processor for person-to-person transactions on auction sites. Today, about half of PayPal's payments volume is from credit cards, but the service also allows consumers to registe...
TJX, the parent company of national discount chains such as T.J. Maxx and Marshalls, disclosed on Wednesday that identity thieves had breached its security measures and gained access to a computer network on which the company stores its transaction data. The theft could involve consumers from the U....
Increasing the security of eBay's massive and growing auction and fixed-price sales platform will be a top priority during 2007, according to company executives. The recent announcement of an enhanced password program for PayPal users is just one example of a larger effort to curtail phishing and fr...
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