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Bot activity at websites is skewing marketing analytics and costing businesses millions annually, according to a study by bot detection and mitigation firm Netacea. The company maintained in its report that the skewed analytics problem is as costly to businesses as click fraud, which costs businesse...
Product returns are an unavoidable part of running an e-commerce business. They can't be eliminated, so offering the option to return items can be a vital part of a business's strategy. As the adage goes: "If you have too few returns, you're not selling enough." Still, most e-commerce businesses wou...
Concerns over supply chain snags, delivery delays and a yearning for a return to normal are influencing consumer shopping habits this holiday season. "The biggest change this year is that shopping has started earlier than in the past," observed Dave Sekera, chief U.S. market strategist with Mornings...
The Finland-based security consultancy discovered vulnerabilities affecting over 150 different HP multifunction printer products. Attackers can exploit the flaws to seize control of devices, steal information, and further infiltrate networks to inflict other types of damage, according to F-Secure's ...
Consumers have a strong appetite for gift cards and gifting alcohol. But until now they could not do both with a branded gift card. The market had none. Beverage alcohol e-commerce platform company Thirstie on Nov. 23 announced the first-ever alcohol branded gift cards with major liquor brands.
'Tis the season to go phishing. Nothing brings out digital bandits like the holidays, and this year is no exception. Proofpoint, an enterprise digital security company, reports its researchers are seeing a massive global increase in holiday-themed mobile phishing attacks, a.k.a. smishing. It noted t...
Cash flow concerns and fraud are going to be a menace to both retailers and consumers this holiday shopping season. One of the biggest shopping headaches this year will be a much earlier start to the chargeback cycles. Jeff Wixted, vice president of marketing and client solutions at Accertify, discu...
A survey of 1,050 U.S. adult consumers found that 16 percent of the participants in the research took no action after receiving notice of a data breach affecting their accounts. Information from breached accounts can be used for identity fraud or to make employers vulnerable to cyberattacks, includi...
Research from technology and business solutions firm NTT finds that business leaders are significantly more satisfied with how they have adjusted to new working norms than their employees. The study points to the need for clearer organizational insight into how employees have reevaluated what they n...
Technical and logistical problems stretching across multiple industries gives both shoppers and retailers reason to double efforts to avoid being hacked this year. Two factors top the list: runaway inflation and increased cyberattacks.
The year 2020 forever changed the way we work and perform routine tasks. With the emergence of the deadly coronavirus and the resultant adoption of social distancing, even as the virus approaches its second anniversary, the concept of digital, contactless payments remains prevalent. These payments c...
Marketing and business communications company R.R. Donnelley & Sons has released a study which reveals that traditional marketing channels, including word of mouth, direct mail, and in-store signage, are largely untapped and underestimated by marketers. The research uncovers significant differen...
Over the last year, ethical hackers have prevented more than US$27 billion in cybercrime, according to a report by a leading bug bounty platform. In its annual Inside the Mind of a Hacker report, Bugcrowd maintained that ethical hackers working on its platform were able to prevent those cybercrime l...
Writing about technology over the years I've produced many guides on how to do cool stuff with your computer. However, without the right foundation, even the most thorough guide can leave room for pesky variables to creep in. This made me realize how important it is to establish what firm footing fo...
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