Tidio Delivers AI CRM for SMBs

Tidio is a new AI tool that claims to do near miracles for any business owner by automating their customer service, boosting conversion rates, and improving overall efficiency with the help of artificial intelligence.

If you are familiar with CRM platforms or occasionally browse product catalogs for customer experience (CX) boosting software, Tidio AI no doubt seems no different. Its features include seemingly humdrum descriptions.

For instance, an FAQ wizard scrapes question-answer pairs from your website and builds FAQ bots, and a Reply Assistant helps to enhance your writing to sound more polished. Who has not heard of customer intent tools to analyze chats and organize them based on different intent categories? Not to mention a phrase matcher that uses the AI model and natural language processing (NLP) technology to match similar users’ questions with predefined phrases.

Assuming there is nothing new could be a misleading decision. Yes, such tools already exist on the market. But until now, such tools have been cost-prohibitive for small businesses.

Tidio wants to change that by offering its CRM tool with accessible prices for SMBs.

That is precisely why Tidio AI is so unique, offered Vytautas Juskevicius, Tidio’s CMO. The high price tag attached to using artificial intelligence became an out-of-reach tool for all but enterprise operations.

“We decided to develop Tidio AI, which gathers most of our features and tools in one place and focuses on democratizing access to the latest AI technologies for small and medium-sized businesses,” he told CRM Buyer.

10 Years in Development

Tytus Golas and Marcin Wiktor founded Tidio in 2013. The founders knew that the “right” treatment of customers was the only way e-commerce businesses could grow. Hence, customer service solutions became the company’s priority.

Tidio tools and solutions for small and medium-sized businesses provide the same cutting-edge solutions available to large corporations and help a broader range of companies build strong relationships with their customers, identify high-value customers, improve customer satisfaction, and increase customer loyalty, according to Juskevicius. In turn, the tools increase sales and revenue.

Over the past decade, Tidio developed tools like live chat software, chatbots, a ticketing system, order management, response bots, multichannel inbox, previews of customers’ live lists, and analytical tools.

“Tidio AI is built to help customer service teams increase automation and efficiency. We would like to help other people with their job no matter the size of their companies,” he said.

AI-Driven Automation for Small Firms

In an industry with many look-alike CRM tools, what makes automation features in Tidio AI so inviting? According to Juskevicius, that answer is simple: It is the “miracles” AI can do for SMBs.

For example, it does not exclude smaller companies from automating their customer service processes because of cost. Tidio’s customers can get AI technology for their business at a fraction of the price presented by other providers on the market, he noted.

The tool platform provides various functions to solve struggling marketing and CX issues. The collection of tools and features automates customer service, boosts conversion rates, and improves overall efficiency with the help of AI.

Its AI features provide chatbots, for instance. The toolset makes it a no-brainer for users to structure bot functions to learn, build conversational scenarios, understand what the customer is saying, and then measure how helpful the provided answers were.

Enhanced CX

Tidio is not yesterday’s underpowered productivity solution. The company offers a range of AI-powered services in one convenient location, with pricing options to suit various budgets, including free.

For example, Reply Assistant, built on the AI GPT-3.5 language model, speeds up some of the human agents’ processes. It makes written responses more polished and eliminates the repetitive nature of delivering content without the answers sounding like they came from a standard macro keyboard shortcut.

The live agent only has to write a cue to the chatbot with something trite like, “Order is sent.” So the customer receives a much more detailed response that builds a relationship.

“Thank you for your order. Your order has been successfully sent and is being processed. Please allow 3-5 days for your order to arrive. If you have any further questions, please don’t hesitate to contact us.”

Tidio Toolset Apps and Pricing

Tidio’s tools and dozens of apps integrate with many popular e-commerce and CRM platforms. Here is a full list of the available app integrations.

The company offers a limited-use free plan. Subscribers can add Tidio to multiple websites and physical stores. Chatbot limits automatically refresh after 30 days for both free and paid plans.

Users can freely choose their options; the cloud-based delivery allows them to pick and change features and plans according to their fluctuating needs.

Complete subscription pricing and plan options are available on the Tidio website.